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Live Webinar – Improving the Design of Your Newspaper to Increase Readership & Revenue

March 16 @ 3:00 pm - 4:10 pm EDT


70 Minutes! Bring two pens!

$79   $59

One of the consistent themes in the post-pandemic (we hope it’s almost “post) newspaper is improving design. Community newspapers are bucking the trend of metro papers and investing in growing readership, which in turn grows advertising revenue. A key element of growing readership is making the design of your paper more reader-friendly, drawing the reader rather than turning the reader away.

In this session, Kevin will cover these topics and more:

  • New design styles vs. Old design styles

  • Clean is in! Creating cleaner pages

  • Using up-to-date fonts. Getting rid of outdated fonts

  • Creating styles for your new design
  • Photo and story placement on the page
  • Elements that carry from page to page
  • Proper (and improper) use of color on pages

Bring two pens. You’ll need them!



March 16
3:00 pm - 4:10 pm EDT
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