Initiating New Business & Effective Opening Conversation Techniques
During this 50-minute session, Diane will share concepts and techniques for successfully driving incremental revenue. Among other items, she will discuss:
• Mastering a professional, non-threatening approach
• Avoiding trigger words that cause objections
• Gaining a License to Proceed
This is a don’t miss class and the first in a three-month series led by Diane Ciotta!
Let’s face it, newspapers need advertisers to stay in business. Though most advertisers are loyal, advertising is a very fluid business and clients come and go. The trick is constantly gaining new advertisers to build your base.
It’s more than picking up the phone to make a call or sending an email. It’s more than sending a box of cookies during the holidays. Tim will offer proven steps that will lead to creating more ad clients for your newspaper.
Tim Smith’s webinars continue to draw large groups because attendees report that his insight and advice work for them. Don’t miss this opportunity to bring your sales staff together to learn what they can do to build your customer base. You might want to bring an extra pen. You’ll need it.
45 Minute $39
Everybody needs new advertisers. Without them, we’re out of business.
Effective ad sales requires two elements: Keeping current advertisers – and Gaining new advertisers.
This is a great webinar for newer ad reps who need help landing that new advertiser – and experienced ad reps and managers looking for new ideas to land the sale.
Join us on Thursday, January 25, as Tim shares his secrets to help you begin landing new customers immediately!
We had our biggest crowd, and got the most response, to this topic back in November, so we decided to offer it again. Kevin will discuss what he’s learned visiting thousands of papers on site, what he has learned through work with focus group and in his recent research. If you didn’t make this webinar in November, don’t miss this chance in December.