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Diane Ciotta: Landing New Advertisers

Initiating New Business & Effective Opening Conversation Techniques

During this 50-minute session, Diane will share concepts and techniques for successfully driving incremental revenue. Among other items, she will discuss:

• Mastering a professional, non-threatening approach
• Avoiding trigger words that cause objections
• Gaining a License to Proceed

This is a don’t miss class and the first in a three-month series led by Diane Ciotta!

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Webinar: Tim Smith – Building Your Advertising Client Base: Getting New Customers

Let’s face it, newspapers need advertisers to stay in business. Though most advertisers are loyal, advertising is a very fluid business and clients come and go. The trick is constantly gaining new advertisers to build your base.

It’s more than picking up the phone to make a call or sending an email. It’s more than sending a box of cookies during the holidays. Tim will offer proven steps that will lead to creating more ad clients for your newspaper.

Tim Smith’s webinars continue to draw large groups because attendees report that his insight and advice work for them. Don’t miss this opportunity to bring your sales staff together to learn what they can do to build your customer base. You might want to bring an extra pen. You’ll need it.

Click here to Register