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October 2017

Webinar: Tim Smith – How to Win Over Objectionable Customers

October 18 @ 2:00 pm - 3:00 pm EDT

You've been there. We've all been there. Standing right in front of a customer that gives you a hundred reasons he shouldn't advertise in your paper. One thing I've learned in my career is that your most ardent objectors can easily become your biggest supports. That's just as true in the advertising business as any other. In this one-hour session, Tim Smith will discuss techniques to turn your toughest challenges into your biggest victories. Don't miss this one-hour session on…

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Webinar: Kevin Slimp – Creating a Significant Revenue Stream at Newspapers by Publishing Books

October 26 @ 11:00 am - 11:45 pm EDT

Have you ever considered publishing books to create a new revenue stream for your newspaper? Well, Kevin Slimp - known to most folks in our industry as "the news guru" - is making quite a name for himself in the book publishing world, having published several titles, signed best-selling authors, and even making the "best seller" list on Amazon." During this 45-minute webinar, Kevin will take you through the steps necessary to publish books - and make a profit. Going…

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November 2017

Webinar: Ed Henninger – “You’re Just My Type!”

November 2 @ 11:00 am - 11:50 am EDT

Register now to save $10! Being a great page designer is like being great at anything else. It's easy to learn the big stuff: where to put photos, getting the page elements consistent, etc. But to be really great, you have to know the intricate stuff. This session is for newspaper designers who want to move beyond a nice page. TYPE. In the old days (you can decide when those were), type was the first thing you learned about in…

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Webinar: John Hatcher: Save Your Readers! Making school board, city commission and other meetings more interesting

November 15 @ 2:00 pm - 2:50 pm EST

We've all been there – the dreaded public meeting. I know we don't really feel that way, but sometimes school board meetings, county commission meetings and other public meetings can be dreadful to sit through, much less report. John Hatcher is the absolute best at training reporters and editors, and he has something to say about those meetings: Your stories do not have to be boring! Even if you're not allowed to liven up the meetings, maybe you can bring…

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