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Webinar: Tim Smith – Building Your Advertising Client Base: Getting New Customers

Let’s face it, newspapers need advertisers to stay in business. Though most advertisers are loyal, advertising is a very fluid business and clients come and go. The trick is constantly gaining new advertisers to build your base.

It’s more than picking up the phone to make a call or sending an email. It’s more than sending a box of cookies during the holidays. Tim will offer proven steps that will lead to creating more ad clients for your newspaper.

Tim Smith’s webinars continue to draw large groups because attendees report that his insight and advice work for them. Don’t miss this opportunity to bring your sales staff together to learn what they can do to build your customer base. You might want to bring an extra pen. You’ll need it.

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Webinar: Tim Smith – First Steps to Gain New Advertisers

45 Minute         $39

Everybody needs new advertisers. Without them, we’re out of business.

Effective ad sales requires two elements: Keeping current advertisers – and Gaining new advertisers.

This is a great webinar for newer ad reps who need help landing that new advertiser – and experienced ad reps and managers looking for new ideas to land the sale.

Join us on Thursday, January 25, as Tim shares his secrets to help you begin landing new customers immediately!

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Getting People to Pick Up Your Paper

We had our biggest crowd, and got the most response, to this topic back in November, so we decided to offer it again. Kevin will discuss what he’s learned visiting thousands of papers on site, what he has learned through work with focus group and in his recent research. If you didn’t make this webinar in November, don’t miss this chance in December.

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Getting People to Pick Up Your Paper – 30 Minutes

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Kevin Slimp visits more than 100 papers each year as a consultant. His research is featured in industry journals throughout the world. Spend 30 minutes learning from the best in the business and find out what it takes to get people to pick up your newspaper.

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Basic InDesign for New and Newer Users

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Kevin Slimp was working in InDesign before it even had a name. He taught a large group of designers to use the application the week it was first released. In this fast-paced session, Kevin will teach you the skills to begin creating pages in InDesign.

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